The Studio.
Freshmade is an independent creative studio built for brands that want creativity and commercial thinking in equal measure. We work across brand, marketing and digital, bringing the thinking and execution closer together. Our approach is considered, collaborative and deliberately hands-on, with the people shaping the strategy staying close to the work from the first conversation through to the final detail.
Nothing great is built alone. Freshmade brings strategy, identity and growth together from the start, creating brands that are as commercially considered as they are creatively distinct.
Every decision has a reason. Every detail has a role. The result is a brand where everything belongs.
We believe creativity and commercial thinking belong in the same room. The best brands aren't built in pieces. Strategy shapes identity, identity shapes experience, and every touchpoint builds on the last. Nothing exists in isolation. Every part should strengthen the whole.
How we can help
Our Services
01 Brand Identity & Strategy
For new brands finding their place, and established ones ready for what's next.
We build brands from the inside out, bringing strategy, positioning and identity together to create something distinct, relevant and built to last. We build brands from the inside out, bringing strategy, positioning and identity together to create something distinct, relevant and built to last. From the idea at the centre to the details that bring it to life, every part is designed to work together.
Includes: Brand strategy, positioning, visual identity, logo suite, colour, typography, brand assets, tone of voice and brand guidelines.
02 Website Design & Development
A digital home that feels every bit as considered as the brand behind it.
We design and develop websites where brand and function work together. From the first scroll to the final click, every interaction is shaped to feel intuitive, distinctive and unmistakably yours.
Includes: Website strategy, UX, UI design, copy direction, responsive design, development and launch.
03 Creative Direction & Campaigns
For brands with something to say and somewhere to show up.
We turn strategy into ideas people can see, feel and remember. From a single campaign to an evolving creative direction, we shape the concept and the world around it so your brand shows up with clarity and consistency.
Includes: Creative direction, campaign concepts, art direction, campaign identity, photography direction, launch creative and brand activations.
04 Marketing & Content
Keeping the brand moving after the launch.
We bring the thinking behind your brand into the everyday, shaping the marketing, content and creative that keeps it relevant. Considered as part of the brand, not something added on afterwards.
Includes: Marketing strategy, content strategy, social creative, campaign planning, copywriting, email and ongoing creative support.
05 Ecommerce & Digital
Where brand meets the business of buying.
We create digital experiences that carry the brand all the way through to conversion. Thoughtful in how they look, intuitive in how they work and designed around the way your customers actually shop.
Includes: Ecommerce strategy, Shopify design and development, UX, landing pages, email flows, digital creative and optimisation.
06 Brand Audit
A fresh perspective on what you already have.
A focused review for brands that don't need to start again, but know something could be working harder. We look at the brand as a whole, identify what's holding it back and give you clear direction on where to go next.
Includes: Brand review, positioning, visual identity, messaging, digital presence, key opportunities and a clear set of recommendations.
Meet our founder
Freshmade is led by Hannah, brand strategist, creative director and the thinking behind the studio.
With a background spanning brand, marketing and growth, Hannah built Freshmade around a belief that the best work happens when those disciplines aren't treated separately. She works closely across every project, connecting the big idea to the smallest detail and keeping creativity grounded in what the business actually needs.
Freshmade is the result of that approach. A studio built on collaboration, clear thinking and the belief that nothing great is built alone.
Platforms we work across
I've worked with Hannah on and off for years, across different stages of my business, and every time, it's like she never left.
She doesn't just execute a brief.
Her work feels effortless, but that's because she's doing the work of a whole marketing team rolled into one incredibly dedicated person. She embeds herself so deeply into your business it starts to feel like hers too. If you're lucky enough to have Hannah in your corner, know you're getting more than her role outlines. She looks under every nook and cranny, chases the details nobody asked her to chase.
And won't rest until growth is evident.
Hannah will get to know you and your brand and deliver something with purpose that stands out.
Branding that feels intentional.
You want Freshmade in your corner for branding that feels intentional and aligned to what you're about. I love working with Hannah because it feels effortless and taken care of.
Effortless, and taken care of.